#APPTIVATE APPS HOW TO#
#APPTIVATE APPS INSTALL#
#APPTIVATE APPS ANDROID#
#APPTIVATE APPS PC#

When marketers think about designing creatives for their mobile games, they usually have their users in mind. Of course, the lifetime value there is tiny at the moment, but if you have so many hundreds of millions of potential customers, if you can get that large base, and as the LTV starts improving, you’re going to be able to make a lot of money.”Mentioned in this Episode:Farhan Haq’s LinkedInHyper HQ (19:46-20:09) “And now, also the big one is Africa because of the fact that there are so many people getting mobile devices. So we don’t really look at game time, or time played, but more on the retention metrics because that gauges how often you have opportunities to make money out of your customer base.” (7:34-7:55) “The key thing about any game, especially in the casual market, is that you need a user base to want to play and be engaged with the game, and come back and play it often. Questions Farhan Answered in this Episode:What inspired you to start your own consultancy?What are some of the monetization strategies you used with Subway Surfers to convert users that typically play for free?How did the feedback from the Subway Surfers community inform how you marketed the game? Is there a way to make sure you’re feeding users age-appropriate content? Do you have different marketing strategies for different countries and regions? Have you seen any trends in terms of what games might see better adoption in the Europe, Middle East, and Africa regions?Where do you think the mobile gaming space is going and where is creativity going to be coming from in the future? Timestamp:1:23 Farhan’s background4:05 About Hyper HQ7:34 Monetizing casual games11:28 Fan-made characters13:45 Ad setup for users of all ages17:11 Marketing mobile games around the world21:13 Mobile game adoption for EMEA23:15 Why creativity comes from hyper-casualQuotes: Prior to launching Hyper HQ, Farhan was the Head of Growth at SYBO, a mobile game developer in Denmark, the Head of User Acquisition at Nanobit, a mobile game developer in Croatia, and a Product Marketing Manager at Social Point, a mobile game developer in Spain. What intel from your user base could be generating a ton of revenue? In-app purchases versus rewarded video ads? Where are the opportunities for game developers in markets around the world? Farhan answers these questions and more.įarhan is the founder of Hyper HQ, a consultancy for user acquisition and ad monetization for mobile games. Now you can access Apptivate Vendor from your PC.In this episode of Apptivate’s new gaming series, Farhan Haq returns to the podcast to share his expertise on monetizing mobile games.

#APPTIVATE APPS INSTALL#

Install Apptivate Vendor by searching for itĪfter you log into your account, you'll be presented with the Play Store's selection of apps that are available for download.ĭownload Apptivate Vendor app by searching. You may also sign up for an account in case you dont have one. You'll need to sign into your Google account as this is your first time launching the Play Store App. Once done with the installation, find the shortcut icon on your main desktop-double-click on it to launch the emulator.

#APPTIVATE APPS ANDROID#

Choose the directory where you want to install the Android emulator. Run InstallerĪfter the download has been completed, open the installer.

Based on the speed of your connection to the internet, the download could take several minutes. Download EmulatorĪfter you've found the right official installer, you can download and get the installation. You can try the Android emulators like BlueStacks, Nox App Player etc. Start your browser and download Android Emulator.

#APPTIVATE APPS PC#

Let's begin by having your Windows PC fully booted and prepared.

#APPTIVATE APPS HOW TO#

Here's how to download and install Apptivate Vendor on your PC Find an Android Emulator

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